Today if a company is not on the Internet, it is as if it did not exist. The pandemic completely transformed the world and the ways in which, from home, they learned to do things. Today, where people first go to search for anything, I tell you, anything is Google. If you’re not there, you don’t exist.
Some company directors think that it is less effective to invest money in online marketing actions considering that their product or service, having different characteristics, such as that people are forced to go, does not need to be promoted with a web page. BIG MISTAKE.
It is common to think that digital marketing only helps companies that function as a virtual store or e-commerce. It is not like this. Your presence on the internet today defines who you are, how the competition sees you and how your customers see you. It is on the internet where they read what you do, how you do it and where you are. It is on the internet where they leave their best criteria for others who are looking for a service like yours. It is on the internet, where they really decide if they go to you or not.
It is not enough to have the best business in the neighborhood. Distances are not a problem. A person can drive 30 min to go to the business recommended by a friend, or an actor. For going to a service that has hundreds of likes and hearts on social media. And to be at least one option you have to be on the internet
Having a presence on the Internet is a great opportunity for small, medium and large companies. It is an opportunity for everyone, it is even more than that: Having a presence on the internet makes a difference.
Living in the digital age, having a website is now a necessity for a business, if you have a business and you still do not have an Internet presence, then you are probably missing hundreds of opportunities and in the long run you will continue to lose customers and without customers there is no business .
Summarizing the question: Do all businesses need to have a website?
YES! No matter what you do, a website is essential today.
So let’s define what your company’s website should have:
Why it is important to have a website for your company in 2023
Among the most important points (apart from the section about us or about the company), your website must facilitate access to all your services. You must clearly describe what you do and how you do it and for this you must choose a clean and professional design. Accompany the text with photos and videos, which, as we know, say more than a hundred words.
The page must have a “user friendly” web design designed for customers. In this way, they will feel much more comfortable browsing and will be able to find all the information they need quickly and easily.
In addition to having mobile compatibility, that is, the website is optimized for devices such as cell phones and tablets, and fast loading times, it must have a well-planned interface and architecture. It must be remembered that the organization and presentation of information is vital for good usability by the user.
As always, I recommend a company that can generate your website in less than 72 hours: SOLERLIFETECH
Today there are hundreds of facilities to create your website, with your domain and security elements, but being accompanied by a company with experience in this market can make a difference. Remember that it is not just having the web, it is being the first option of Google and from the first line of code you have to be thinking about it. Otherwise, you will fall into the group of millions of companies that have already invested in a portal or in more than one and do not see how those investments are reversed in the business, simply because they do not appear in search engines.
If you decide to go alone or accompanied by someone who has the knowledge to make your website, in my experience I recommend using Hostgator and WordPress
What if you have to be very clear is that: YOUR BUSINESS HAS TO BE ON THE INTERNET and that this is essential for the next 2023.
